WAY MORE THAN
SOFTENER
Introducing the only laundry additive that is good for all your clothes—even activewear.
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It was time to re-invent softener. Because there are a lot of things we love about it—the softness, the freshness—but we hate what it does to your clothes. So, yeah, we fixed that.
SOFTENER’S DIRTY SECRET
Ever notice how many fabrics warn against using softener?
That’s because they coat and clog fibers, making fabrics waxy and water-repellent.
But Wickit's patented technology gives your clothes all the benefits of a traditional softener with none of the downsides.
Towels that feel softer and absorb more
Performance fabrics that smell better and breathe more
Regular clothes that look better and last longer
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ACTIVEWEAR
LOVES US
ACTIVEWEAR LOVES US
Not only is Wickit safe for all fabrics, it’s good for all fabrics—especially performance wear. Because Wickit has the only patented fabric technology that smooths fibers, and clears the spaces between them to improve wicking performance.
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GREAT FOR CLOTHES.
GOOD FOR THE ENVIRONMENT.
The benefits keeps coming. Because Wickit’s fiber-level
protection and conditioning means:
Clothes last longer reducing landfill waste
Microplastics are reduced by 40%
Dryer time is reduced by 33%
Finally a softener with a softer footprint.
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8 HUGE BENEFITS.
ONE POWERFUL LITTLE BOTTLE.
FRESHNESS
Clean, fresh scent that's safe for all clothes.
SOFTNESS
The feel you love, without damaging clothing fibers.
BREATHABILITY
The only laundry additive that improves your clothes' wicking ability.
ANTI-STATIC
The only thing shocking about Wickit is how much you'll love it.
COLOR PROTECTION
Our patented formula keeps the wrinkles out and the colors in .
ODOR PREVENTION
The only laundry additive that doesn't trap odors, helping to prevent permastink.
MICROPLASTIC REDUCTION
Good for your clothes.
Good for the planet.
FASTER DRYING
Dries up to 30% faster in the dryer saving you time and money.
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Grab a bottle of better, safer softener. Wickit is the first that's good for your all your clothes—even activewear. That means no more sorting, and gym gear that smells great, and feels as soft as the rest of your laundry. Plus Wickit extends the life of your clothes, reduces microplastics, eliminates static, and cuts dryer time by a third. That's a lot of goodness in one little bottle. Try it and you'll agree Wickit is way more than softener.
Softens
Fresh Scent
Reduces Static
Reduces Wrinkles
Safe for Activewear
Improves Wicking
Reduces Dryer Time
Reduces Microplastics
Extends Clothing Life
DETERGENT +
DETERGENT + FABRIC SOFTENER
LOADS OF GREAT REVIEWS
WAY MORE THAN SOFTENER
WAY MORE THAN SOFTENER
WAY MORE THAN SOFTENER
WAY MORE THAN SOFTENER
WAY MORE THAN SOFTENER
WAY MORE THAN SOFTENER
WAY MORE THAN SOFTENER
WAY MORE THAN SOFTENER
high tech fabrics love wickit
Try Wickit on cycling apparel, skiing base layers, or any fabric designed to carry moisture from your body. Wickit restores and maintains high tech fabric health, so all of your gear—no matter the sport - performs like it should.